Posts tagged "networking"
Event Networking Ideas That Work

Event Networking Ideas That Work

Would it surprise you to learn that 84% of attendees come to events for networking? Why? Because even the smallest meeting is the best place to find new leads, clients and prospects. Yet, the thought of approaching random strangers can be nerve-wracking, especially for work-from-home or introverted employees.  However, there is good news. This blog...
The Five Motivating Factors That Get Exhibitors and Attendees to Trade Shows

The Five Motivating Factors That Get Exhibitors and Attendees to Trade Shows

According to a multiyear research project sponsored by the ASAE Foundation and conducted by the Center for Hospitality Research at Cornell, attendees and exhibitors have five key reasons for coming to a trade show. The information presented below will help cement your strategy for attracting and retaining these vital participants to your future trade shows....
Eight Winning Ways to Promote Your Event When the Budget Won’t Cooperate

Eight Winning Ways to Promote Your Event When the Budget Won’t Cooperate

You have a major event in the works and was just informed by marketing that most of the promotional budget you were counting on has shifted to another project. In other words, for the most part, your advertising dollars have just gone up in smoke. What should you do — cancel the event? No way!...
The Good Samaritan Syndrome: Associations and Volunteers

The Good Samaritan Syndrome: Associations and Volunteers

Volunteers are integral to an association’s success. After all, many associations don’t even have a full-time staff person, let alone the paid people power to execute major events. But it seems to be, we’re in the middle of a volunteer recession, according to a new report from the U.S. Bureau of Labor Statistics. In fact,...
Who IS this Guy? Vetting the Event Speaker Heroes from the Zeros

Who IS this Guy? Vetting the Event Speaker Heroes from the Zeros

Nothing knots my gut more than seeing a speaker fizzle on stage. Whether he’s making bad jokes, pitching a sale or slinging dull slides to an audience that is long lost, the guy is wasting valuable time on the planner’s dime.  Conversely, nothing is as enjoyable as a dynamic and engaging speaker. If the speaker...
The Event Planners' Knowledge Gap

The Event Planners’ Knowledge Gap

Although I had a bit of an advantage when taking the quiz found within “The Event Planners’ Knowledge Gap” by Howard Givner, I’ll admit it was tougher than I thought it would be. The topic of technology is a difficult one to master. Technology based items seem to change daily, especially the meeting and events...
Social Media to Grow Your Event

Social Media to Grow Your Event

I’m sure you have embraced parts of it yourself, but recently planners have been steadily utilizing more of social media to enhance their marketing efforts and the overall event success. If you’ve been toying with leveraging social media for your event or meeting but haven’t fully committed to pulling the trigger, or you’re ready to...
Using Inbound Marketing for your Next Event Success

Using Inbound Marketing for your Next Event Success

I like to think of Inbound Marketing as a win-win. By creating content that is specifically designed to serve a purpose to prospects, we win by building a connection and prospects win by gaining insights to relevant information. Yes, sharing is caring – and inbound marketing is all about creating and sharing content with the...
Dunder Mifflin In Anywhere, USA

Dunder Mifflin In Anywhere, USA

When you attend a conference, are you a Ryan Howard or a Jim Halpert? An Andy Bernard or an Erin Hannon? In this week’s blog post, Kevin Shanley breaks down the five types of people you’re most likely to run into at any conference or meeting, and how to engage them, illustrated by the lovable...