Posts tagged "meeting and conference content"
How to Market Your Meeting to a Five- Generation Workforce

How to Market Your Meeting to a Five- Generation Workforce

For the first time in history, we have five generations in the U.S. labor force. This is due to a greater life expectancy, an increased divorce rate, more women in the workplace and, because of the current talent shortage, some choosing to forgo college and enter a vocation right out of high school. This can...
The Secret Sauce That Gets Attendees Returning Every Year

The Secret Sauce That Gets Attendees Returning Every Year

Let’s face these facts: Without attendees, you have no meeting. And without a key group of attendees who return year after year, your marketing time and effort to secure new ones goes up, up, up. So, what’s the value of a repeat attendee? It’s much greater than you think. Today’s blog post will focus on...
Fighting Decreased Attendance? Ways to Make Your Meeting Matter

Fighting Decreased Attendance? Ways to Make Your Meeting Matter

Is your event conference dwindling in attendance year after year? If so, you are not alone. Many meeting professionals are finding fewer and fewer attendees at their conference and/or they are attracting first-time attendees who don’t come back. While you and your stakeholders continue to scratch your head about ways to stop the bleeding, there...