
Bridging the Generation Gap at Events
Intergenerational events can be wonderful experiences. We rarely have the opportunity to truly connect with others of different ages for any period of time. When we do, the experience can be meaningful and memorable for all. Events for all ages pose challenges, though. Keeping an all-ages group entertained for a few hours is one...

Mastering the Art of Negotiation
You’ve chosen your event, picked a date and found the perfect venue. You’re home-free, right? Maybe. But you won’t really know until you read – and negotiate – your venue contract. Chances are the venue you’ve selected is providing a lot more than just space to meet. Venues can provide A/V equipment and support,...

There’s an app for that: utilizing mobile apps to engage your audience
If you’re planning a major conference, you’ve likely got a few key goals: get people there, get them engaged and make money for your organization. Of these, successful audience engagement likely will have the biggest impact on future years. Providing interesting and unique experiences for attendees, getting their feedback and ensuring they have a seamless...

Hunting Down the Perfect Venue Space
Have you ever been to a party that was so jammed with people you kept getting jostled? Or at a reception that could have been amazing, if only it hadn’t been held in a long, narrow room, or one twice the size the event needed? Venue choice matters. The right space can allow an event...

Influencer Marketing: Courting Opinion Leaders to Promote Your Event
The 2015 opening of the Kalahari Resorts & Convention Center in the Pocono Mountains has been on my mind. It’s coming sooner than we think, and I am eager to get the word out. Hosting a FAM tour is a no brainer. But I wonder—who are the most influential people we could invite to experience...

Behind the Scenes – Creating a World Away
Two weeks ago, we had the privilege of hosting a FAM Tour. After two days of exploration, we connected with all of our attendees. Hands down, the most interesting piece of the Kalahari FAM tour was touring Kalahari Manufacturing. From the moment you walk through the main doors at Kalahari Resorts and Conventions, you are...